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Author: AdminLillian
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Audio
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Simplified Logos
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Bees
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Logos (Again)
The idea of logos also applies to icons. They need to be instantly recognizable and consistant. For example, anyone could recognize this thumbs up 
as a “like” button, and know to click it to like the post.
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Bayeux Tapestry
The Bayeux Tapestry (11th Century), is not a true tapestry due to the fact that it is not woven.
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Dogs in Art
Dogs within art, specifically Baroque pieces, are a symbol of fidelity.
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Logos
Logos are a very important part of a brand. It needs to be instantly recognizable. One of the best examples of this is the Nike swoosh.
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How AI Will Affect Designers
While I truly believe AI is fascinating and could be a very interesting tool, too many people are trying to use it to replace artists.
AI programs can create images in seconds from seemingly nothing (hint: it’s not from nothing) to fulfill any request. At first glance, these images look great, but if you look a little closer, they tend to have flaws that distinguish them from actual art. The issue with this is that many people are fooled by them. Several businesses have been caught trying to pass off these images as actual art, and then give some soulless apology when they’re called out. It’s a known thing that graphic designers are underpaid, and with widespread access to AI image generators, I think the profession may become obsolete.
But now it’s not only affecting digital artists. In 2023, the Vermeer painting “Girl with a Pearl Earring” was removed from its place in the Rijksmuseum to be cleaned. To fill the space, the museum held a contest for a chance for several artists to display a piece inspired by the painting. One of the pieces selected was created with AI. Julien van Dieken describes himself as a “digital creator” and has created a platform for himself with AI “art”. It was one of five winning entries (out of about 3,480 submissions). He was transparent about his process, so the blame falls on the museum for this. They immediately faced backlash for this decision from the public as well as reputable artists. This is the statement they released:
“It was not and is not about [the] ‘most beautiful’ or ‘best’. For us, the starting point has always been that the maker has been inspired by Johannes Vermeer’s world-famous painting. And that can be in the most diverse ways in image or technique.”
This is an empty statement, and it validates these people who believe they’re creators just because they went through the hardship of coming up with a prompt. This is also a direct insult to artists who actually put the time and effort into their work. It’s pretty much just saying that their effort is meaningless if the end product isn’t perfect.
I truly hope that true art does not become obsolete due to greed and impatience, but based on the nature of capitalism, I believe that is the current future for artists and designers.
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Why is Adobe Pushing AI?
As of June 2023, Adobe has been selling package deals to businesses that give their employees access to Firefly, their AI program. This is supposed to be a tactic to promote itself as a business-friendly alternative to other open-source programs. The biggest downside I see to this is the fact that businesses aren’t known to keep employees they see as pointless, and with easy access to a program that delivers images with a short statement, the first people they will get rid of are graphic designers.
Businesses have already been caught trying to pass off AI images as human-made, and that will only get worse as AI is more readily available. Every article by Adobe on AI emphasizes how it will help artists create more work faster, which is another issue. If businesses pay for access to Firefly, they’ll expect their designers to pump out work quickly, which will diminish the quality of their creations. People tend to be impatient, and if they have access to software that creates images that they deem acceptable in seconds, they will get rid of the artist who creates everything from a blank page, even if the quality is better.
I believe the reason Adobe is pushing its AI program is to make money. They want to compete with businesses like Google and Microsoft, and instead of focusing on their already large customer base, they want to be able to sell to anyone with money. Unfortunately, the goal of businesses is to make money.